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PRESS RELEASE |
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Varkarotas, Hurley
to Lead New Initiatives at The Expo Group |
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Irving, Texas – Dec. 3, 2008 – Two experienced
creatives have joined The Expo Group management
team to lead the company in several new initiatives to help show managers and
corporate planners better brand themselves. April Hurley, a 13-year veteran of the
company, has been promoted to Vice President of Products and Services. Costas Varkarotas has joined
the company as Vice President of Branding and Innovation. Hurley will oversee research and development
of products and services companywide, keeping in constant communication with
internal users and clients to determine their needs. She will be responsible
for creating new opportunities for The Expo Group to increase its market
share and better serve customers. “The creation of this position is part of our
long-term growth plan and will enable the company to meet the needs of our
growing customer base, sales force and product lines,” Vice President and Varkarotas has
extensive experience in the exhibits and events industry, both in general
management and as a creative director. He has won numerous design awards and
has an international background, having grown up in “Face-to-face meetings are just one piece of the marketing pie for corporations, in terms of time and money allocated, but they are a consistent way to connect with members and customers,” says President and CEO Ray Pekowski. “Costas is an ideal fit for leading our company’s focus on the ever-increasing importance of creating true strategic connections, as we continue to help show organizers, corporate clients and exhibitors consistently brand themselves and increase market share.” The Expo Group a Single Source® general
service contractor fulfilling the needs of show organizers, corporate
planners and exhibitors. The Dallas-based company also has offices in For more information and/or photos, contact ### |
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