At PCMA Convening Leaders in Nashville, The Expo Group’s Dana Freker Doody presented a session on using city planning ideas to create engaging events. She was interviewed later that day in the media hub live from the event by Amanda Marijanovic. Check out the 7 minute interview above as Dana reviews some of those principles involved in creating a better space for everyone.
City planning tenets can guide experience architects as they develop compelling events for all stakeholders. At PCMA Convening Leaders, our Dana Freker Doody translated seven principles shared by a City of Nashville planner into the event world.
Create a Sense of Place –
Central hub, organizer space like this sponsored garden area.
Mixed Use Amenities –
Recognize the attendee as a person
Activate the Streets to Engage –
Education, games and more like writing down improvement ideas.
Set Environment Standards –
Work with Exhibitors
Refuges for People –
Lounge spaces, brain relaxers with comfortable seating and inviting areas.
Scale of Streets –
Change up the layout
Communicate to Stakeholders –
Be Strategic!
If you would like to learn more, contact us at rethink@theexpogroup.com.