It’s time to honor the unsung heroes of the event and exhibit marketing world. The Expo Group Exhibit Marketer of the Year Award is all about the people – those living the tradeshow life, boosting ROI, capitalizing on trends, negotiating with vendors and spreading the marketing messages of their respective organizations.
Here is an excerpt of an interview with the inaugural winner, Glenda Brungardt, CTSM from Hewlett Packard, as she shares her experience at the awards event and the importance of recognizing those who strive for excellence in their field.
The Exposure: Did you enjoy the EMY Awards event? Where is your award right now?
Glenda: Yes – very much enjoyed the awards event and wish more could be there to experience it. My award is sitting on my bookcase in my living room.
The Exposure: What qualities do you think an outstanding Exhibit Marketer should have and why?
Glenda: So many here – Coach and mentor, strategic yet logistical, know when to micro-manage and then step back and look at bigger picture. But most importantly, let those on your team do their job. You brought a team together, so let them be that – a team.
The Exposure: Tell me why you think the EMY awards are important.
Glenda: There are so few ways to get widely recognized in our industry as an exhibitor and so to be recognized in the presence of others in the industry is an honor.
The Exposure: What would you say to people who are reluctant to nominate someone for an EMY award?
Glenda: This is one simple way to showcase the work and passion of a colleague. Yes, it takes (some) time but so do the forms we fill out for every show and the orders we place. It’s sad to think that we have become SO busy that recognition has fallen by the wayside.
Glenda Brungardt is the Tradeshow/Event Manager for the Printing and Personal Systems Group for Hewlett Packard.
Anyone in marketing and trade shows is invited to nominate an Exhibit Marketer who values service and delivers excellence. Check out past winners and more info here.
Honorees will be recognized in the industry press, and The Expo Group will donate $500 to the charity of their choice. The winner receives a trip to the E2MA Red Diamond Congress where they will be presented the iconic EMY trophy.
Please use our easy and free nomination form here and our judging panel will take it from there. Nominations are open until April 7.
About The Expo Group
The Expo Group is a trusted exhibition and events partner helping clients rethink how to optimize for success. The Dallas-area company has distribution hubs in Las Vegas, Chicago and Orlando with additional offices in Atlanta, Boston, Austin/San Antonio and Washington D.C. Learn more at www.theexpogroup.com or contact Dana Freker Doody directly at 972.580.9000 x1644, firstname.lastname@example.org or on Twitter @theexpogroup.