Ken Dec To Speak At HCEA

Ken Dec To Speak At HCEA

December 28th, 2016 0 Comments

The Expo Group’s Ken Dec, EVP/Marketing and Client Strategies, will be presenting a session at the HCEA HealthCare Marketing Summit in Alexandria, Virginia on Thursday, January 26, 2017.  

The session entitled Experiential Storytelling Frameworks will provide attendees with a complete set of tools to guide them through creating attendee-centric, content rich exhibits, events and experiences.

Topics covered include:

•      Scripting the most compelling experience ‘story’

•      How to best leverage existing communications to build a compelling experience

•      Kindle, Create and Collaborate to build a unique Attendee Journey

•      Designing Physical, Emotional and Learning environments for ultimate impact

•      Enlisting key internal stakeholders and assign content contribution responsibility      

Learn how some of the world’s biggest brands develop their strategies for designing, developing and delivering compelling face-to-face experiences.

Click here for more information about the HCEA HealthCare Marketing Summit.

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