Loving What We Do – Getting Inspired

Loving What We Do – Getting Inspired

February 1st, 2021 0 Comments

We love trade shows. We love events. Most of all we love helping people come together to connect, learn, conduct business, get inspired and have some fun.

Reading offers fresh perspectives so we asked the team what books led them to a discovery that has made them better at their jobs.  We would love to hear your own recommendations in the comments.

Traction: Get A Grip On Your Business by Gino Wickman

Toby Purdy, CSO


Crucial Conversations: Tools for Talking When the Stakes are High is a good read about how to communicate with customers and colleagues.

Todd Carruth, Director, Brand Experience


Not a book, but I find the articles and blogs posted by The Greater Good Science Center always seem to come at just the right time.

JoAnn Peroutka, VP, Strategic Services, Level5 Events


The Challenge Culture – Why The Most Successful Organizations Run on Pushback – by Nigel Travis

Yvette Charoo, VP, Exhibitor Experience


The Power of Moments by Chip Heath & Dan Heath,

All Business is Show Business: Strategies For Earning Standing Ovations From Your Customers by Scott McKain,

A Whole New Mind: Why Right-Brainers Will Rule the Future by Daniel Pink, to me, describe what we do, the industry we are in and the impact we have for our customers.

Michael Preston, EVP, National Accounts, Level5 Events

Higher Education, Industry Related, Remarkable People