There may be as many as four generations attending your show/event/exhibit. So it’s crucial to be thoughtful about each generation’s influencers, learning styles, story bias and technology preferences, all while ensuring you are designing with ‘what’s in it for them’ in mind.
You’ll leave this session with a complete set of tools to guide you through creating attendee-centric, content-rich events, exhibits and experiences for every generation that may be in attendance.
Nicole O’Leary, The Expo Group’s Creative Director, will lead this insightful and useful look into how to design experiences that attract, engage, immerse and reward as many as 4 generations of attendees.
Register here to reserve your seat.
Looking forward to having you join us on Wednesday, January 24 at 1PM Est/Noon Central/10AM Pacific.