Humans are wired for wonder. We each are primed to embrace the state of awe.
Bringing those elements into events creates more powerful experiences for participants.
Explore how to move audiences from a transactional mindset to a transformational one
with NeuroCognitive Fitness founder Dee O’Neill, M.S., LPC, BCN.

THE TRANSFORMATIVE POWER OF AWE
DELVE DEEPER
Looking to learn more?
Discover the science behind the transformative power of awe in this companion guide that includes additional studies, references and a helpful glossary.
All sent conveniently to your email inbox.

TOOLS
Awe Experience Tracker
Awe Experience Tracker
Download this worksheet to help you reflect on what created your awe experiences, both personal and professional, to help you enhance not only brain and body health, but overall quality of life.
Mindfulness Attention Awareness Scale
Mindfulness Attention Awareness Scale
Why don’t (or why can’t) we have more awe experiences? Download this scale to help you determine how mindful you really are and discover how you can become more primed for wonder and awe.
Dispositional Positive Emotion Scale
Dispositional Positive Emotion Scale
When it comes to wonder, one must be open and ready. Use this worksheet to determine your AWE subscale and how open you are to seek out opportunities for awe experiences.
Awe Experience Scale
Awe Experience Scale
Learn about the six factors of AWE and do a self-check into your level of awe experiences. Remember, should planners truly intend to create transformation experiences, awe must be included and measured.
“Dee has expertly outlined how awe benefits us and moves attendees from a transactional frame of mind to a transformational one, spurring more compelling experiences at events,” says CSO Toby Purdy. “We committed to making this research available to everyone because increasing awe in the lives of in-person and virtual event attendees can advance the causes and strategic objectives of organizations.”