IMAGINE HOW YOU WOULD PLAN YOUR EVENT IF YOU REALLY UNDERSTOOD YOUR AUDIENCE... WE DID

CROWDPulse is our proprietary process that leverages a global AI platform to capture real-time data and insights into your show’s community and their culture. Our team of data specialists and strategists distill CROWDPulse findings into relevant recommendations around content, speakers, sponsorship, and segment growth opportunities. We get to fully understand your audiences as people both personally and professionally in real time. The result, experiences that they feel were designed just for them.

Understanding what B2B with utilizing CROWDPulse, we scoured the globe, casting a net around major industries, popular events, media, and key opinion leaders to understand people better, both professionally and personally. Read our 5 micro trends.

01

IMMERSIVE EXPERIENCES

Innovations in interactive and engaging digital and physical experiences enabled by technology.

02

GAMIFICATION

From everyday experiences to massively expansive AAA titles, gaming is moving into entertainment’s top spot.

03

PERSONALIZATION

How data is being used to create more personal brand interactions across consumer journeys.

04

NOSTALGIA

The leading fashion trend has bled into design, film/TV, music, and art, where creatives look back to fonder times for inspiration.

05

ARTIFICIAL INTELLIGENCE

“AI eats the world” is the tech topic of the summer, and it’s touching everything from government, health, and education, to entertainment.

View News & Resources