Michael Guillory – The Expo Group

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The Evolving Role of Events In Fundraising Sustainability

Our AVP of Strategic Initiatives Jessica Miller spends her fall aggregating data and findings from webinars, conferences, and industry communications. Here are some key takeaways from this year to maximize the returns on engagement you can plan for in 2024. IMMERSIVE AND PARTICIPATORY EXPERIENCES MEANINGFULLY CONTRIBUTE TO FUNDRAISING SUSTAINABILITY…

The Metaverse for Events

By Michael Guillory – SVP Marketing and Communications, The Expo Group. When people hear the term metaverse, it can mean so many different things. Some know it as an online destination for gaming with other like-minded gamers. Others see it as a portal to socialize via virtual reality in an…

Make Memorable Experiences with Level5 Events

Level5 Events employs a comprehensive Strategic Design process to uniquely pinpoint the purpose and goals behind each experience and uncover the motivations of your target audience segments.

Rethinking the Booth from an Exhibitor Perspective

Exhibiting in today’s evolving industry is not for the faint of heart. Telling your brand story now more than ever requires strategy, creativity, and resourcefulness.

3 Tips for Creating Immersive and Engaging Events

Level5 Events employs a comprehensive Strategic Design process to uniquely pinpoint the purpose and goals behind each experience and uncover the motivations of your target audience segments.

Giving USA 2023 Report: Top 4 Highlights

Associate Vice President of Strategic Initiatives Jessica Miller provides an aggregate of the report insights through the lens of experiential engagement. 1. Giving crossed the half-trillion-dollar mark for the first time in 2021, but giving in 2022 ($499B) declined by 3.4%. Giving is down in true dollars…

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