You run events that matter. They generate revenue, grow membership, and deliver real value for exhibitors who invest in your shows.
But behind every event is a growing challenge: you’re surrounded by data that should be helping you grow faster, yet it’s fragmented, siloed, and underutilized.
That’s where Community Intelligence comes in.
Your event doesn’t exist in isolation. Industry trends, cultural shifts, and changing audience behaviors are influencing attendance, engagement, and buying decisions, often before those changes show up in your internal data.
Across your AMS, CRM, registration platforms, mobile apps, lead capture tools, exhibitor systems, and more. When it’s time to answer the questions that truly matter…
You’re left stitching together partial reports or relying on instinct instead of evidence. Without visibility into both the broader market and your event performance, you’re only seeing half the picture.
But what opportunities could be uncovered by gaining a deeper understanding of your entire community, from those already at your event to those you haven’t reached yet?
Community Intelligence connects the dots others can’t; inside your organization and across the market. We work through two complementary lenses:
CROWDPulse™ is our AI-powered global intelligence platform that monitors real-time market signals across industries.
It analyzes billions of data points, search behavior, social conversations, cultural signals, industry trends, and competitive dynamics, to uncover what’s happening outside your event walls.
Supported by our team of data specialists and strategists, we distill those findings into opportunities that resonate with your community, pulsing your brand to remain at the forefront of your industry while driving business growth and connections.
Together, these lenses answer not just what is happening in your events, but why, informed by what’s happening in your industry and the world around it.
We unify all your event data, every system, every touch point, every interaction, into a single, complete view.
This creates attendee-level and exhibitor-level intelligence that reveals patterns, behaviors, and opportunities that remain invisible when data lives in silos.
Every organization has different goals, timelines, and resources. Community Intelligence is designed to meet you where you are, with three engagement paths:
Fast, focused insights for immediate action
Ideal for teams with limited time or resources who need clear, high-level understanding of their audience and market to move quickly.
Targeted insights to drive momentum
For teams ready to prioritize what’s working, identify opportunities, and drive measurable growth with minimal disruption.
Deep intelligence for strategic leadership
For organizations leading innovation, this path delivers a comprehensive view across all channels and touchpoints, creating a long-term roadmap for meaningful impact.
Our foundation is rigorous analytics led by experienced analysts who understand events, exhibitions, and communities.
Leading with intelligence-driven insights, our team applies AI where it truly adds value –scenario modeling, predictive analysis, pattern recognition, and continuous market monitoring– we deliver recommendations tailored for executives, sales teams, marketers, and event leaders.
While our strategists translate insights into actionable recommendations tailored specifically to your event, audience, and goals, you get the reliability of traditional analytics, enhanced by AI, without the risk.
Every insight is sized for opportunity, grounded in data, and designed to be executed.
Ready to see what your data, and your market, has been trying to tell you?
