Money20/20

LOCATION

Las Vegas, NV

OUR ROLE

General Contracting
Project Management
Logistics
Creative Design
Experiential Design

DOWNLOAD PDF

The Creative Challenge

Money20/20 demanded creativity and engagement experiences that connected the financial services community like never before. The challenge: balance bold creative concepts with practical execution constraints, including compressed setup timelines and complex logistics.

STRATEGY FUELS CREATIVITY

At The Expo Group, strategy and creative teams work as one, connected, collaborative, and innovative. For Money20/20, this meant operations teams joining early design discussions to ensure every creative vision could be executed flawlessly.

DESIGN PHILOSOPHY

Every space told the Money20/20 story. From the compressed show setup that dictated practical execution, our Experience Design Team worked diligently to ensure bright, innovative spaces

flourished while meeting efficiency requirements. Thoughtful uses of greenery, prefabricated elements, and interior design methods all contributed to spaces that felt both premium and purposeful.

  • 11,500+ attendees engaged across immersive brand experiences
  • 3,000+ leading companies represented
  • 350+ industry-leading speakers featured
  • 6,600+ booked meetings facilitated through strategic space design

SIGNATURE ACTIVATIONS

The “Money Pot” Podcast Studio:

Understanding the global reach podcasts provide brands, The Expo Group advocated for an immersive listening experience. The result? A conversation-starter that became one of the most talked-about moments on social media. With 504.9 million podcast listeners worldwide predicted by 2024, this activation positioned Money20/20 at the intersection of content and community.

The Connections Lounge:

Quality over quantity. This eye-catching space measured the most traffic on the show floor, featuring creative meeting areas where preset sessions encouraged real business discussions. Over 6,600meetings were booked, proving that thoughtful design drives meaningful engagement.

“Off/On the Record” Lounge:

Inspired by Studio 54, this VIP lounge featured phones at the door, bottle service, and exclusive content accessible only through headsets. The goal: deliver a premium, differentiated experience. The result: a true success that attendees couldn’t find anywhere else on the show floor.

“The Expo Group worked collaboratively with our creative team through planning to delivery, executing our concepts with some fantastic results.

MARK SLADE
Global VP Creative, Money20/20

LET US CONNECT YOUR COMMUNITY