The Annual Experiential Marketing Summit is the world’s largest conference on experiential marketing. Here's 4 tips our Director, Brand Experience Todd Carruth, discovered at the event.
Receiving an ROI report is great. But preparing an ROI report, that is a different story. It takes research, strategy and foresight at every level to maximize the return on[...]
Meet Marilu Muniz, our Drape Department Supervisor. Marilu has been with The Expo Group for 29 years and loves the family environment and flexibility. As Supervisor, she oversees a team[...]
Call for Nominations Open for The Expo Group Show Manager of the Year Awards Irving, Texas – June 4, 2018 – The Expo Group, an exhibitions and events partner[...]
The Expo Group team is eager to participate in several industry-related events this summer.
Welcome to the June 2019 edition of The Exposure Podcast from The Expo Group produced and hosted by Dana Freker Doody and Todd Carruth. Journalist Michael Hart shares insights he[...]
Welcome to the May 2019 edition of The Exposure Podcast from The Expo Group produced and hosted by Dana Freker Doody and Todd Carruth. This month on The Exposure Podcast,[...]
People like to talk about innovation, but very few really enjoy implementing it. The reality is that many show organizers are reluctant to rock the boat. Only, exhibitors are ready to rock it...
Many of us know the trade show floor so well we could probably enter one for the first time with a blindfold on and not bump into anything. The exhibitors we talked to in The Invisible Exhibitor study are ripe for something different..